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Now Flavio's not in such a hurry

PUBLISHED: 12:50 09 July 2008 | UPDATED: 13:18 24 August 2010

By Ben Pearce FLAVIO Briatore handed Iain Dowie a boost ahead of the new campaign by denying that his manager needs to win promotion this year to keep his job. Speaking at Somerset House, where QPR announced a three-year sponsorship agreement with Gulf A

By Ben Pearce

FLAVIO Briatore handed Iain Dowie a boost ahead of the new campaign by denying that his manager needs to win promotion this year to keep his job.

Speaking at Somerset House, where QPR announced a three-year sponsorship agreement with Gulf Air, the club co-owner insisted that the new boss is a central part of a three-year fight for promotion.

"This is a long-term project and Iain Dowie is part of the project," he said. "I believe it is a three-year project. Many teams go up and then straight back down again.

"When we go up we want to stay up. We have a good coach, good organisation and good players."

Briatore's time-scale has apparently altered since he and Bernie Ecclestone took over the club last autumn, when he announced a plan to take the club into the Champions League within four years.

And QPR Holdings vice-chairman Amit Bhatia was also toeing the new party line at the unveiling of the club's new kit, although he was adamant that the club is still aiming to sit at Europe's top table in the future.

"The next step is to be promoted," he said. "Whether that comes this season or in three years is not really super important. Subsequent to that, does the Champions League figure? Of course it does."

QPR's ultimate quest for European glory was one of the major attractions for Bahrain-based airline Gulf Air, who will provide the club with 'a significant amount of money' over the next three years.


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