FarmDrop allows residents to buy their food supplies directly from local producers

A green online initiative which allows residents to buy their food supplies directly from local producers has been launched in Kilburn.

FarmDrop offers people an alternative to the supermarkets by allowing them to use their collective purchasing power and cut out the middle man week in week out.

By collectively placing their orders it allows local suppliers to deliver directly to the community and also ensures a fair price for all.

Shoppers collect their orders from the producer at a local drop point - normally somewhere central to that community.

Kilburn residents will be collecting their first drop on Thursday at The Albert Cafe in Albert Road.

Shoppers are being urged to place their orders at www.farmdrop.co.uk by midnight tonight.

Kent Gowland, who lives in Kilburn is one of the founders of the initiative.

He said: “The last few weeks have demonstrated how difficult it is to trust the food industry. While the supermarkets and big brands keep on squeezing suppliers and roaming around for the cheapest deals, they will keep failing their customers on some pretty important things.

“We wanted to start in a really close knit, community-minded area and Kilburn and the surrounding areas were an obvious choice. I’ve believe that we’re a local community with the values that will embrace the idea of great food bought at a fair price from local British producers.”

For more information and to order online visit www.farmdrop.co.uk.