Affordable housing to be built on site of former showroom in Willesden Green

Network Housing Group will build 25 apartments on the site of Electric House

Network Housing Group will build 25 apartments on the site of Electric House - Credit: Archant

A housing association have been given the green light to build flats on the site of a former showroom in Willesden Green.

Electric House will be demolished

Electric House will be demolished - Credit: Archant

Network Housing Group has won planning permission from Brent Council to demolish the building and replace it with 25 affordable housing properties.

The project, which is receiving £1 million funding from the Greater London Authority (GLA), will see the creation of 20 one, two and three bedroom shared ownership and five affordable rent apartments, above 4,013 square feet of retail space on the ground floor.

The disused electric goods showroom in Willesden Lane, was turned into offices in 1985 and was Network Stadium’s head office for over ten years, before the company relocated to Wembley.

Susmita Sen, director at Network Stadium Housing Association, said: “There is a great need for affordable housing in Willesden Green and this development is an exemplary scheme which incorporates high quality design, energy efficiency and landscaped gardens right in the heart of the community.”


You may also want to watch:


The award winning architects behind the scheme, Stephen Marshall, has reflected its Art Deco roots in the new design including a clock feature and a curved edge to the front of the building.

Construction at the site will begin in autumn 2013 with the first homes available in January 2015.

Most Read

For any enquiries about the shared ownership flats please email salesandmarketingteam@networkhg.org.uk

Become a Supporter

This newspaper has been a central part of community life for many years. Our industry faces testing times, which is why we're asking for your support. Every contribution will help us continue to produce local journalism that makes a measurable difference to our community.

Become a Supporter