A month of celebrations to mark the 10th anniversary of Wembley Park's retail mecca has kicked off.

The London Design Outlet (LDO) came alive with a community performance featuring musicians from across Brent, including the London International Gospel Choir as well as a colourful theatre show.

The event, attended by staff, figureheads and investors, is the beginning of a month of celebrations including half term and Halloween family entertainment at the end of October.

Launched in October 2013 as part of the 85-acre Wembley Park regeneration by owner Quintain, the fashion and lifestyle outlet has become home to 70 restaurants, coffee shops, and shops.

Customers can get savings on brands including Guess, Calvin Klein, Tommy Hilfiger, Nike, Puma, Converse, adidas, New Balance, Moss Bros, Dune, The Cosmetics Company, The Body Shop, The North Face, Levi’s and Timberland.

Hugo Boss will join the centre's lineup in November.

Michelle D’Vaz Plant, head of marketing at LDO, said they were "absolutely thrilled" to celebrate LDO's "incredible journey".

Brent & Kilburn Times: The London Gospel Community Choir helped tell LDO's 10 year journey The London Gospel Community Choir helped tell LDO's 10 year journey (Image: Quintain)

"This celebration is a heartfelt tribute to our loyal patrons, the vibrant Brent community, and all the contributors to our resounding success," she added.

Matt Slade, retail director at Quintain, said: "London Designer Outlet is more than just a shopping haven; it’s the heartbeat of an iconic community that has been instrumental in shaping the transformation of this vibrant area."

He said the centre was a "retail powerhouse" welcoming more than three million visitors a year.