London’s first ever designer outlet to open in Wembley in October
16:12 27 August 2013
London’s first ever designer outlet in the heart of Wembley will open its doors on October 24, it has been revealed today.
The London Designer Outlet (LDO) boasts 350,000ft² of retail and leisure space which includes up to 85 shops and 15 restaurants, with a mix of high street and brand names.
The full array of shops, all offering up to 70per cent discounts on current season lines, will be open for business in spring 2014.
Retailers which have signed up to LDO include L.K. Bennett, Superdry, Guess, Marks & Spencer, GAP and Clarks.
Well known restaurants including Prezzo, Handmade Burger Co, Las Iguanas, Nandos and TGI Fridays as well as regular multicultural food markets will also being opening branches.
In addition, film buffs will be able to take full advantage of a new nine-screen Cineworld which is also included in the line-up.
The launch will also mark the completion of the first phase of the Wembley City development which is being created by Quintain.
The £3.4billion project will create 7,000 jobs and includes the four -star luxury Hilton hotel which opened last year, 4,200 new homes and the £90mCivic Centre which replaced Brent Town Hall in July.
James Saunders, chief operating officer for Quintain, said: “We spent a great deal of time finding out what local people really wanted and needed from London Designer Outlet and then focused on bringing this to life.
“This means that alongside high end labels LDO will offer trusted brands that appeal to a huge range of people.
“We expect the appealing range of shops offering unbeatable discounts on current season lines to ensure the outlet becomes a major destination for astute bargain hunters.”
As part of the opening celebrations this autumn, LDO will inspire the local community with a colourful festival of activity involving hundreds of people from nearby schools and dance groups.
The event has been conceived and developed by the international design company behind the London 2012 Athlete’s Parade and Paralympics Closing Ceremony.